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Meet AI, Your New Co-worker

Meet AI, Your New Co-worker

Rob King

AI is at the forefront of everyone’s minds these days, especially in the customer experience world. Folks talk about AI as a plug-in solution to the various challenges in the industry.

But there’s a more useful way to think about AI. Think of AI as a new hire to your team – someone fresh out of college. They are eager and ready to learn, but they’re essentially a blank slate. The transformation from a novice to a productive employee depends entirely on training. Similarly, AI's potential to revolutionize your customer experience depends on the quality and depth of the data it's trained on.

Just as a new graduate needs orientation, training, and practical examples to become proficient, AI requires a rich dataset to learn from. This means having access to well-organized, clear data from past customer interactions, content moderation decisions, and trust and safety cases. Think of this data as the textbook for AI. And, just like any good textbook, the information must be accurate, relevant, and comprehensive. Messy or unclear data can lead AI astray, leading to mistakes in responses, incorrect content decisions, or mishandled trust & safety issues.

The aim is for AI to become a reliable, accurate, and effective part of your team. By training AI with quality data, you're teaching it to handle the diverse challenges of customer support, navigate the complexities of content moderation, and uphold trust and safety standards. The better the data you provide, the more effectively AI can serve your needs and make a positive contribution to your KPIs. So an early focus on data quality is the critical step in an AI implementation.

Not sure how to get started? We can help. Our expertise isn't just in managing customer experiences; it's in understanding how to blend human expertise with AI efficiency effectively. We can guide you in curating AI interactions, reviewing performance metrics, monitoring system integrity, and establishing a clear escalation path, ensuring you have the robust foundation required. With ModSquad, you're not just adopting AI; you're integrating technology tailored to meet and exceed your customers' expectations. Let's navigate the future of customer engagement together, transforming challenges into opportunities with AI.

If you're looking for assistance onboarding your next AI co-worker, give us a shout.

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